Abstract: Sand pear has a long planting history and a larger acreage in Lichuan.This study mainly discussed the changes of sand pear industry in Lichuan from three aspects, the problems in its development, industrial changes, and suggestions.It pointed out that the main reasons for the decrease in planting area and yield of sand pear in Lichuan were unreasonable variety matching, outdated planting management technology, weak product competitiveness, incomplete industrial chain, and insufficient industrial integration in the development of sand pear industry.And measures and countermeasures were proposed to adjust the variety structure, expand sales channels, create public brands, and strengthen industrial services, providing reference for the healthy development of the Lichuan sand pear industry.