Abstract: Ningde city is one of the largest superior mushroom production regions in China,and the edible mushroom industry has become the major industry for rural vitalization.The present study outlined the mushroom production,industry development mode,brand cultivation,mushroom marketing,and industry ecological development in Ningde region,and then pointed out the existing problems.To promote the modernization development of mushroom industry in Ningde city and to serve rural vitalization,we proposed optimizing industry layout,implementing standardized production,promoting facility cultivation,cultivating processing enterprises,expanding sales channels,promoting the integration of three industries,and strengthening talent guarantee as countermeasures.