Abstract: In order to fully implement the strategic plan of the central government on the construction of agricultural and rural informatization,Heilongjiang Province has started to carry out the pilot project of information into villages and households since 2014. Focusing on the content of Huinong information service,the project has developed the service application represented by“Huinong assistant app”and“huinongdaren”wechat applet,systematically integrating“four types of services”such as“public welfare”,“convenient people”,“e-commerce”and“training experience”to serve farmers’ production and life in an all-round way,benefiting people’s livelihood from information,service,technology and other fields,It is of great social significance. During the period of epidemic prevention and control,the Department of agriculture and rural areas of Heilongjiang Province fully deployed the project construction of information into villages and households,gave full play to the application efficiency of engineering services,actively helped farmers and agricultural departments at all levels to prepare for spring plowing,and provided strong information support for accelerating the implementation of epidemic prevention and control and promoting various agricultural and rural work“ The wechat app of huinongdaren has effectively implemented the“four types of services”of the information into the village and home project through public welfare live broadcast activities throughout the province,breaking the passive situation of providing single point information services through touch screen terminals for a long time,and guiding the direction from a positive perspective,We are committed to building an information service brand that can win the attention and trust of farmers in the whole province.