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新时期农村电商经济发展战略研究

Research on the Development Strategy of Rural E-commerce Economy in the New Era

  • 摘要: 随着科技进步,在电商经济得到飞速发展的同时,还有部分地区尤其是广大农村,仍存在着人们对电子商务认知不足、物流环节薄弱、电商人才缺失、配套政策体系不完善等问题。基于此,以辽宁省农村电商经济发展现状为切入点,分析了现阶段辽宁省农村电商经济发展中存在的不足,探讨了促进辽宁省农村电商经济发展的对策,以期为辽宁省农村电商的进一步发展提供理论依据。

     

    Abstract: With the progress of science and technology, while the e-commerce economy has been developing rapidly, there are still some areas, especially the vast rural areas, there are still problems such as people’s lack of understanding of e-commerce, weak logistics links, lack of e-commerce merchants, and imperfect supporting policy system. Based on this, taking the current situation of rural e-commerce economic development in Liaoning province as the entry point, this paper analyzed the deficiencies in the current economic development of rural e-commerce in Liaoning Province, and discussed the countermeasures to promote the economic development of rural e-commerce in Liaoning Province, in order to provide a theoretical basis for the further development of rural e-commerce in Liaoning Province.

     

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