Abstract:
In recent years, China’s rural e-commerce ushered in explosive development, live e-commerce has played an important role, to a certain extent, promote the sale of agricultural products, improve the economic benefits of farmers, has become an important tool to promote rural economic development. Based on the implementation of the rural revitalization strategy, this paper analyzed the current status and achievements of live streaming e-commerce in assisting agriculture, summarized the experience of live streaming e-commerce in the process of high-quality development of rural economy, analyzed its existing problems, and put forward relevant solutions to provide important references for exploring new paths for live streaming e-commerce to assist agriculture in rural revitalization.