Abstract: At present, with the significant improvement of national environmental protection awareness and increasing attention to health, many countries prohibit the use of synthetic pigments, and the use of natural pigments will become an inevitable trend. In recent years, the demand for natural lutein in domestic and international markets has increased year by year, but the gap of natural lutein in the world is as high as 100×10~4 t. Based on this, this paper makes a detailed analysis on the development status of marigold planting industry in Shupi Town, and puts forward targeted countermeasures.