Abstract: A scientific and reasonable efficiency evaluation system has a positive role in promoting and guiding the development of cold chain logistics enterprises. In order to further develop the fresh fruit cold chain logistics enterprises in Shanxi, it is necessary to have an efficiency evaluation system of the fresh fruit cold chain logistics enterprises, which is jointly developed by the government and enterprises. This paper intends to establish a reasonable and scientific evaluation system of fresh fruit cold chain logistics enterprises and puts forward corresponding measures to make it develop stably, so as to promote the green development of cold chain logistics industry.